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Messerli moves people and brands

21. June 2018

Andreas Messerli AG, the leading trade show and event builder, have become live experience specialists. Together with Messerli, SNK developed a new strategic direction plus a new positioning and product structure based on the new, emotional brand identity. The website is the heart of the identity. Here the core competence “live experience” comes vividly to life. The interplay of the radically simplified logo with meaningful claim, layout, visual language, typography and tone of voice guarantees Messerli a dynamic, emotional presence that works equally well in print applications and digital channels.


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